How to Add Google Tag Manager to Your POWR App
If you want to understand how visitors interact with your POWR apps, or you're ready to connect tools like Google Analytics or Facebook Pixel, Google Tag Manager (GTM) is a great place to start. GTM lets you add tracking tags and custom scripts to your site without editing code, and you can now connect it directly to your POWR apps. In this article we'll show you where to find the Google Tag Manager setting in the POWR Editor, how to add your GTM Container ID, and answers to a few common questions along the way.
🧠 Want a broader example? See how to add Google Analytics to POWR Forms — the steps are similar when using GTM.
In This Article
What is Google Tag Manager?
Google Tag Manager (GTM) allows you to add tracking tags and custom scripts to your website or app without editing code. This includes tools like Google Analytics, Facebook Pixel, or other marketing tools — all managed from one place.
Now, you can integrate GTM directly into your POWR apps.
Where to Find the Google Tag Manager Setting
Depending on the POWR app you're using, the Google Tag Manager setting may appear in one of two places:
Under the Settings tab (e.g., POWR PayPal Button)
Under the Design tab (e.g., POWR Media Gallery)
📌 Refer to the screenshots below to see both locations:
Settings tab example:📷

Design tab example:📷

How to Add Your GTM ID to POWR
Follow these steps to connect your app to Google Tag Manager:
Open your POWR app in the editor.
Go to the Settings or Design tab, depending on your app.
Scroll down and look for Google Tag Manager.
Click into the section and paste your GTM Container ID (e.g.,
UA-XXXXXXX).Click Save.
📷

That’s it! Your POWR plugin is now connected to your GTM account.
FAQs / Common Issues
Q: What is my GTM Container ID and where do I find it?A: It’s the unique identifier that looks like UA-XXXXXXX. You can find it in your Google Tag Manager dashboard after creating a container.
Q: Will this track all activity inside the POWR plugin?A: The GTM integration allows tag firing and tracking for actions inside your app. For best results, make sure your container includes the correct triggers for embedded elements.
Q: I don’t see the Google Tag Manager setting in my plugin.A: Not all POWR apps support GTM yet. If you're not seeing the option in Settings or Design, check that your app is updated or contact POWR Support.
Conclusion
Connecting Google Tag Manager to your POWR app gives you deeper insight into how people engage with your site. You can trigger events, track conversions and sync your marketing tools, all from your GTM container. If you've followed the steps in this article and you can't find the Google Tag Manager setting in your app, or something isn't working as expected, reach out to our support team and tell us which app you're using. We'll be happy to take a closer look and help you get it sorted as quickly as possible! 😊
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